Free essay: i executive summary chris wright, associate advertising manager of packaged soaps and detergents (ps&d) division at procter.
Introduction the light duty liquid detergents (ldl) market: market statistics soap and detergent division of procter and gamble held 42% of light-duty liquid .
I introduction light-duty liquid detergents (ldlds) are mixtures of surfactants dispersed in water and, as opposed to heavy-duty liquid detergents ( hdlds).
Liquid hand dishwashing detergent or alternatively referred to as light-duty liquid detergent (ldl) formulations for the cleaning of kitchen surfaces are well. P&g acknowledges that the ldl business is experiencing slow growth introduction in 1981, the light-duty liquid detergent (ldl) market.
The primary purpose of dishwashing detergents (also known as light duty the ﬁrst modern-day liquid hand dishwashing detergent was developed in figure 4 : results from suds cylinder testing of ldl formulations with and without polymer.